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Concept Generation

We used Concept Generation to help us compile voice of the customer (VOC) type requirements and function-based requirements that should be designed into the financial exposure calculator.

Concept Generation Diagram for generating 3 concepts of the Financial Exposure Calculator:
Excel tool(Red),Desktop Program(Blue), and Live Feedback(Pink) 

From the Concept Generation Diagram we were able to generate 3 possible concepts for the calculator:

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Concept 1

Excel Tool with Open Database

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Concept 2

Desktop Program with GUI

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Concept 3

Live Feedback

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